Lifestyle

Snoop Dogg’s Unforgettable Ride: A Super Cool Car Takes Center Stage in the Mid-Term Commercial of Super Bowl LVI

At the Super Bowl, the music played during halftime is just as significant as the game itself.

A stunning teaser was published the week before by Eminem, Snoop Dogg, Mary J. Blige, Kendrick Lamar, and Dr. Dre, who were all accompanied by a luxury lowrider. The owner of the vehicle is Chris Mills, who operates Stealth Motorworks out of Van Nuys.

Mills, a manufacturer of individualized motor vehicles, was contacted regarding a commercial. He didn’t find out until the day before the shoot that it was for an advertisement for Super Bowl LVI with his pal Snoop Dogg driving.

In the slick music video, Snoop Dogg pulls a U-turn in a black lowrider and calls all of the artists to come to SoFi Stadium. It was directed by F. Gary Gray. Mills proclaimed that the outcome was “epic.” “It’s a commercial that has become legendary.”